研讨論文
Platform Shelter and Persuasion
主講人
姜渭（博士研究生，北京大學 光華管理學院）
内容簡介
In the digital era, platforms have emerged as a new industrial structure. By establishing pricing structures, they have created market order, attracting both consumers and producers, and guiding transactions in an orderly manner. However, as a foundational infrastructure of the digital age, platform markets, while enjoying monopoly profits, have also experienced new types of market failures. Due to the cross-network externalities created by platform markets, platforms are incentivized to allow low-quality producers to join, while concealing such information from consumers. By attracting more consumers, platforms exploit bilateral network externalities to extract excess profits. However, these low-quality producers harm consumer welfare and overall social welfare, leading to a partial failure in the platform market's self-regulation and internal oversight.
點評老師
張志祥、尹訓東、史博文
時間
11月7日(18：00-20：00）
線下地址
學術會堂712
活動對象
韦德体育bevictor學生
人數規模
30人
主辦單位
韦德体育bevictor
撰稿：姜渭
審稿：尹訓東
編輯：沈嘉怡
審核：王穎
